Thinking

Ideas, thoughts, news

17 September 2026

Why we fund a university scholarship

Written byClaudio Guerra

8 September 2026

Content accessibility is decided before you produce it

Written byClaudio Guerra

4 September 2026

Design also means designing and facilitating dialogue and tension between functions

Written byValentina MarzolaCaterina Amato

31 July 2026

The product AI can't design

Written byFranceska Dalsaso

3 July 2026

Deciding well is a matter of conditions

Written byNicolò VolpatoLuca ScarpaIlaria Mauric

18 June 2026

The hardest transformation to tell

Written byClaudio Guerra

25 May 2026

An Honorary Mention at the Compasso d'Oro for the Local Health Authority website model

Written byClaudio Guerra

27 April 2026

Lesson learned: designing for IoT

Written byFranceska DalsasoSilvia Riva

Case study

Fintech

Sella Personal Credit

Bringing user voices into product decisions

17 April 2026

From prototypes to business decisions - and why AI truly changes the game

Written byNicolò Volpato

11 March 2026

Our fourth B Corp Month: continuous improvement and relationships

Written byIlaria Mauric

25 February 2026

Where AI (truly) creates value

Written byNicolò Volpato

12 February 2026

Impact as an ongoing practice: rethinking how we offset emissions

Written byClaudio Guerra

12 January 2026

Growing the skills that bring people, technology and context together

Written byClaudio Guerra

17 December 2025

From feedback as a tool to feedback as infrastructure

Written byClaudio Guerra

Case study

Smart Home & Security

App bMottura

Rethinking the digital experience of one of Italy’s leading lock manufacturers

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